Wound Care Broward (“we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you share with us through WoundCareBroward.com (the “Website”).

This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

1. Nature of Our Services

Wound Care Broward operates as a care coordination and referral support platform that connects individuals with licensed home health provider partners who deliver wound care services.

We do not directly provide medical treatment. Clinical services are provided solely by independent licensed healthcare providers.

2. Information We Collect

We may collect the following types of information:

A. Personal Information

• Full name

• Phone number

• Email address

• Mailing address

• Date of birth (if submitted)

• Insurance information (if voluntarily provided)

B. Health-Related Information

When voluntarily submitted through forms or communications:

• Type of wound or condition

• Treatment history

• Physician information

• Other care-related details

C. Technical Information

• IP address

• Browser type

• Device information

• Pages visited

• Referral source

• Cookies and tracking data

3. How We Use Your Information

We use collected information to:

• Respond to inquiries

• Coordinate care with licensed provider partners

• Schedule appointments

• Verify service eligibility

• Improve website functionality

• Conduct internal analytics

• Send communication updates

• Comply with legal obligations

We do not sell personal or health information.

4. HIPAA & Health Information

Wound Care Broward implements reasonable administrative, technical, and physical safeguards designed to protect personal and health-related information in accordance with applicable privacy and security regulations, including the Health Insurance Portability and Accountability Act (HIPAA), where applicable.

However:

• Wound Care Broward is not a healthcare provider.

• Licensed provider partners are independently responsible for HIPAA compliance related to medical records and treatment.

• Information submitted through the Website may not automatically create a HIPAA-covered relationship until you formally engage with a licensed provider.

We limit sharing of health-related information strictly to what is necessary for care coordination purposes.

5. Information Sharing

We may share information with:

Licensed Provider Partners

For care coordination, scheduling, and service delivery.

Technology & Service Providers

We may use secure third-party systems (e.g., hosting providers, CRM systems, communication platforms, analytics tools) to operate our Website and communications. These vendors are required to maintain appropriate confidentiality safeguards.

Legal & Regulatory Authorities

If required by law, subpoena, court order, or regulatory obligation.

We do not sell, rent, or trade personal or health information.

6. SMS & Communication Policy (TCPA Compliance)

By submitting your contact information, you consent to receive communications including:

• Phone calls

• Emails

• SMS/text messages

These may include appointment confirmations, coordination updates, follow-ups, and service-related communications.

Message frequency may vary.
Message and data rates may apply.

You may opt out at any time by replying:

• STOP to unsubscribe

• HELP for assistance

Consent to receive communications is not a condition of receiving services.

7. Cookies & Tracking Technologies

We may use cookies and similar technologies to:

• Improve website functionality

• Analyze user behavior

• Measure advertising performance

• Enhance user experience

You may disable cookies through your browser settings; however, some features of the Website may not function properly.

8. Data Security

We use commercially reasonable security measures designed to protect your information, including:

• Secure hosting environments

• Encrypted data transmission (SSL)

• Access controls

• Restricted administrative permissions

While we strive to protect your information, no electronic transmission or storage system can be guaranteed to be 100% secure.

9. Data Retention

We retain personal information only as long as necessary to:

• Fulfill coordination purposes

• Comply with legal obligations

• Resolve disputes

• Enforce agreements

Health information shared with licensed providers may be retained by those providers according to applicable healthcare regulations.

10. Your Rights

Depending on applicable law, you may have the right to:

• Request access to your personal information

• Request correction of inaccurate information

• Request deletion (subject to legal obligations)

• Withdraw communication consent

To make a request, please contact us through the Website contact form.

11. Third-Party Links

The Website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites.

12. Children’s Privacy

This Website is not intended for children under 13. We do not knowingly collect personal information from children without proper authorization.

13. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date. Continued use of the Website constitutes acceptance of the revised policy.

14. Contact Information

If you have questions regarding this Privacy Policy, please contact us via the Website contact form.